Hula Post Brings Avid Subscription Software to Famous Film and Television Production Customers


Hula Post, a leading provider of post-production and support technology for film, TV and streaming platforms, recently switched to the subscription license of Avid’s Media Composer (NASDAQ: AVID) | Corporate video editing software. Now, Hula Post ensures that hundreds of remote and onsite Hollywood video editors can still work with the latest Media Composer editing software and take full advantage of Avid’s continued delivery of new product features and capabilities.

Hula Post, one of the few female majority-owned post-production companies to provide services to production companies, studios and networks, specializes in defining and delivering cutting-edge workflow solutions in its three facilities and the properties of its clients. These include the revolutionary Hula Post Everywhere remote editing service, developed to keep customers working throughout the pandemic. Hula has built this around a comprehensive technology portfolio including Avid authoring tools and a secure data center with Avid NEXIS storage to support Hollywood’s most famous and high-profile projects.

Denine James-Nio, CEO of Hula Post, commented: “Hula creates custom workflows to meet the specific needs of our clients. We therefore rely on a highly flexible technology core to shape the right solution every time. The Media Composer subscription is a perfect tool for us to do that. We can manage all of our editing resources, be more responsive and at the same time allow our customers to take advantage of the latest updates and versions of Avid’s authoring tools.

Tom Cordiner, Chief Revenue Officer of Avid, commented: “Partners close to Avid like Hula Post are leading the way in the industry’s transition to subscription technologies. It’s about getting the most out of their technology operations and keeping complexity out of the picture so that they can keep client productions at peak performance while demand for new TV shows, movies, and more. other high quality content continues to soar.

To learn more, take a video tour of the latest version of Media Composer.

About Hula Post
Hula Post is the leading independent provider of post-production editing, storage and finishing solutions for features, TV and streaming platforms. He creates custom workflow solutions for all of his customers and provides illustrious technical support. Hula Post installs systems in studios, production offices, or one of its three premium creative spaces in Los Angeles. It also offers remote home editing capabilities through its Hula Post Everywhere service. Additionally, Hula Post offers in-house finishing and related services, including inline editing on Avid Media Composer, color grading on Resolve, and sound writing and mixing on ProTools in state-of-the-art suites. at Burbank headquarters. For more information, visit Hula Post and follow us on Instagram, Twitter, Facebook and LinkedIn

About Avid
Avid provides the most open and efficient multimedia platform, connecting content creation with collaboration, asset protection, distribution and consumption. Avid’s preeminent customer community uses Avid’s comprehensive tools and workflow solutions to create, distribute and monetize the world’s most watched, loved and listened to media, from prestigious and award-winning feature films to popular TV shows , news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid’s industry-leading solutions include Media Composer®, Professional tools®, Avid NEXIS®, MediaCentral®, NEWS®, AirSpeed®, Sibelius®, Avid VENUE ™, FastServe®, and Maestro ™. For more information on Avid solutions and services, visit, connect with Avid on Facebook, Instagram, Twitter, YouTube, LinkedIn or subscribe to Avid blogs.

© 2021 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid NEXIS, FastServe, AirSpeed, iNEWS, Maestro, MediaCentral, Media Composer, Pro Tools, Avid VENUE, and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States. United and / or other countries. All other trademarks are the property of their respective owners. Product features, specifications, system requirements, and availability are subject to change without notice.

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