Volvo launches UK’s first approved online used car sales platform
Volvo says it has ‘taken the lead in the car industry’ by launching a new online sales platform for approved used cars – the first such scheme in the UK from a carmaker.
The new service is called Volvo Cars Selekt Direct and offers a comprehensive end-to-end used car buying service for used vehicles, which has been designed “for ease, speed and price transparency. “.
This is the latest step in Volvo’s ambitious strategy to accelerate its online sales operations; by 2025 the company wants most of its UK sales to come from online, and it expects that by 2030 all new Volvo cars will be sold digitally.
The company has already pledged to sell electric models exclusively through its online channels, rather than through conventional dealerships.
According to a Volvo survey of 1,032 premium car buyers, around one in four customers said the concept of selling used cars directly to consumers online was “very appealing”. The company also points out that its recently launched Care by Volvo automotive subscription service contributed to more than 2,500 new car online sales in its first year of operation, or 15% of Volvo’s overall retail sales. Volvo.
All used cars sold through the new platform will undergo more than 150 pre-sale checks and will have their software updated to bring features in line with the latest models. Volvo will offer 12 months of roadside assistance, cover the first MOT and provide a “full” Volvo Selekt warranty – with all maintenance and repairs handled through the company’s retail network.
Volvo will offer an exchange on any car returned within 30 days or 1500 miles of purchase.
Volvo UK Managing Director Kristian Elvefors said the new platform offers “not only the convenience of direct online access, but also the peace of mind that the process is secure, robust and provides a premium that fully reflects the qualities of our brand”.
There are currently just over 30 cars on offer for purchase on the new service, with prices ranging from £39,250 for an entry-level 2020 XC40 with 7,300 miles, to £54,250 for a top-end XC60 range with 6600 miles.