Woolworths Launches New Everyday Market Online Platform

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A brand new initiative from Woolworths is set to change the way Australians shop, with thousands more products now available.

A bold new initiative from Woolworths is shaking up the way Australians shop and adding thousands of more products to its name.

This week, the grocery giant launched its Everyday Market, an online marketplace that includes items in categories such as household, health and beauty, pet care, baby and toys.

It was designed to allow shoppers to search for additional products while doing their regular shopping online.

Items included on the platform cover a range of well-known brands, such as Russell Hobbs, Nutribullet, Dyson, Barbie, Fisher-Price, and Vetalogica.

Customers can also add products from Everyday Market Partners including BIG W, Healthylife, PetCulture, Designer Bums and Joonya to their shopping cart.

“At Woolworths, we want to make shopping easy for you in a way that’s convenient for you,” said Lance Eerhard, Managing Director of Woolworths Everyday Market.

“Millions of customers use our website to purchase food and groceries every week. With Everyday Market, we want to help our customers better meet their daily needs in one transparent and convenient online store.

“We’re starting with a small group of partners and that’s really just the start. We aim to more than double our online range and offer tens of thousands of new products to our customers over time.

According to the supermarket giant, more than 12 million users visit the Woolies website and digital app every week.

Woolworths has been piloting the Daily Market in select areas since July 2021.

“The response from customers during the pilot has been really encouraging, with a strong demand for cookware, kitchen appliances and toys,” Eerhard added.

“Our customers have loved being able to meet many different needs in one place, whether it’s a children’s toy for a birthday party, an air fryer to perfect a new recipe, or a set of clippers. for an interlocking haircut.

“We are excited to expand Everyday Market nationwide and look forward to expanding our range with new and existing partners for our customers in the months to come. “

Daily Market products are shipped directly to customers by Daily Market Partners under their existing delivery terms.

Customers can select as many items as they want from as many Daily Market Partners as they want for a flat shipping charge of $ 10 and there is no minimum spend on the orders.

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